Welcome to the portfolio presentation of online hat store project, designed with the aim of attracting customers through online sales and promoting the offline brand store. The target audience is young to middle-aged individuals with above-average income, who communicate in Dutch, English or Ukrainian and have a keen eye for fashion.
My main task was to create a convenient online store that is attractive to the target audience and that accurately reflects the brand image.
I did research on e-commerce websites and the buying habits of my target audience. I then created wireframes, prototypes, and user testing to make sure the design was efficient and user-friendly.
01/ Homepage
02/ Login
My UX design focuses on making the shopping process as smooth as possible, including features such as product filtering, easy navigation, and a secure checkout process.
03/ Category page
04/ Product Card
05/ Shopping bag
06/ Home mobile
07/ About the brand
Thank you for watching!
I'm Irina, a UI-UX designer, prepared to translate your ideas into a high-converting design. Let's tackle your business tasks together!
Let's stay in touch!
Website redesign project mirjamnuverhats.com
All materials belong to @MirjamNuver
