GüdGut
Citrato de Magnesio - Mexico City
The second product of the GüdGut family we've designed. The challenge presented meant to be understood as a totally different product but following the essence of the brand.
A contrasting design compared to the first product (probiotics) allows this product to live in the "modern apothecary" world of supplements.
Güdgut means "good feeling", a brand that lives in the the wellness world. We took inspiration in an old spirograph, making a connection with the microscopic world: geometry, forms and perfection. Adding some metallic accents has been a solution that reinforces a modern packaging concept.
