Sam's Club, in partnership with Taste of Home Magazine, ran their first ever print ads for their high-quality, fresh foods products. 

 

Taste of Home sources their recipe content from thousands of home chefs from across the country. Over 90% of the contributors are Sam's Club members, so the partnership was quite successful. The ads were paired with recipe ideas using Sam's Club products and drove traffic to their meals site, samsclub.com/meals.