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    Trident challenged JWT to make fighting cavities fun for families. We didn't disappoint.
How do you make fighting cavities fun for moms and kids? That was the challenge with the Trident brief. We decided to show what kids could do while they fought cavities.
The talent for this video is none other than Darth Vader. Well, he played Darth Vader in that Volkswagen commercial on the Super Bowl. Awesome actor. Hire him.