- South African Tattoo Spoofs -
These four t-shirt designs are done for a South African brand that sells 'tongue-in-cheek' clothing with a big tourist market.
My thinking was that not every tourist wants to leave the city with an "I Love Cape Town" t-shirt, and that some people like something
a little more intricate and alternative.
The shirt graphics were planned around tattoo-esque themes, mixed up with South African sterotypes and cultural aspects to give them an ironic, unexpected twist, and then illustrated a graphic style that compliments to convey the idea visually.