The Aha effect
EXHIBITION OF THE WORKS OF VISIONARY CLOUD'S ART DIRECTORS AND ILLUSTRATORS
Organised by the VISIONARY 7 creative project agency. The program is realised with the support of Intel Hungary, the sponsor of VISIONARY Cloud.
I was commissioned by Visionary7 to create a poster on the topic "enlightenment". Inspired by the Hungarian writer and psychiatrist, Géza Csáth and his poems on psychoactive drugs my idea was to catch the moment when the things are given form and shape. I chose the background image with Adam and Eve as a cultural reference for the mankind's first Aha-moment.
Concept, Art direction & Design: Zita Galántai
Programming: Daniel Feles
Background image: Hendrick Goltzius: The Fall of Man, 1616