Butterscocth of Brooklyn is a collective of Jewelry and industrial designers, based in NYC.
I loved how they asked me to create their new logo - "I think we need to think of this as NOT a Jewelry brand. We try to design pieces to be unusual and unconventional. To be a mix of complex computer aided design and old fashioned casting methods. To also be a balance between Science and Nature. Futuristic yet Old."
I loved how they asked me to create their new logo - "I think we need to think of this as NOT a Jewelry brand. We try to design pieces to be unusual and unconventional. To be a mix of complex computer aided design and old fashioned casting methods. To also be a balance between Science and Nature. Futuristic yet Old."
I found the answer in their product, with complex shapes, full of angles and faceted shapes.
I created a very modern and bright faceted typeface for BUTTERSCOTCH and added a well crafted and classical type for OF BROOKLYN.
I created a very modern and bright faceted typeface for BUTTERSCOTCH and added a well crafted and classical type for OF BROOKLYN.
