( ABOUT )
Naming and graphic identity for Creta, an online psychonutrition center that offers a personalized and sensitive service to the connection between the way we eat and our mental health.
To build a unique and recognizable identity, we chose the name Creta because of its relationship with Mediterranean culture and food. We used the idea of the island as a metaphor: in each person there is a visible part and a submerged part that represents our inner world.
To build a unique and recognizable identity, we chose the name Creta because of its relationship with Mediterranean culture and food. We used the idea of the island as a metaphor: in each person there is a visible part and a submerged part that represents our inner world.
