![design drink label design matcha Packaging tea](https://mir-s3-cdn-cf.behance.net/project_modules/1400/561ade160466229.63b5141c01bff.png)
Matcha By Malu is an all-natural, premium matcha infused with adaptogens and mushrooms for an upgraded latte, aiming to boost the mood and provide energy.
![design drink label design matcha Packaging tea](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5b62fb160466229.63b5141c05a2f.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/fcc998160466229.63b5141b445f8.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/a8e0f6160466229.63b5141b438a0.png)
![design drink label design matcha Packaging tea](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3fa6cc160466229.63b5141c047bc.png)
Our goal is to establish the creative direction of MALU and create packaging labels for their product set before launch. This direction took inspiration from a Japanese philosophy, ‘Wabi-Sabi’. Wabi meaning ‘seeing beauty in imperfectness and impermanence of nature’, while Sabi refers to ‘quiet and tranquil condition’, creating a calm, collected, and pristine style for MALU.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/832dea160466229.63b5141b9e423.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/cb1d02160466229.63b5141b9ef7a.png)
![design drink label design matcha Packaging tea](https://mir-s3-cdn-cf.behance.net/project_modules/1400/bbf32f160466229.63b5141c02e1c.png)
Let's work together!