An identity for Form+Forge, a construction and interior design company.
A supporting icon created from the capital "F"s of the Form+Forge wordmark. The "F"s are opposing and connected at the arms by the plus symbol creating a symmetrical icon. The pattern was created from the plus symbol. The grid it creates ties into the precision and order that is required in construction and design.
The brand guidelines created for Form+Forge that breaks down the color palette, typography styles, and logo use scenarios.
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CLIENT
Form+Forge
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CREDITS
Agency: Untitled Era
Lisa Champ, Creative Direction + Design
