Whisky Live Festival
EXHIBITION STAND • AUGMENTED REALITY • BRAND COLLATERAL
The exhibition stand takes consumers on a sensory journey through the four quadrants of the Whisky Flavour Map, which categorises single malt whiskies based on their flavours. Each quadrant of the stand has its own identity with unique sensory references: imagery of the regions of origin, textures, aroma sticks and taste sensations. Augmented reality displays, positioned at the entrances of the stand, plot the ideal journey through the four quadrants, while all brand collateral references the sensory approach to appreciating single malts.
Event Moodboard
Event Moodboard
Event Moodboard
Booklet Spread
Booklet Spread
Booklet Spread
Booklet Spread
Booklet Spread
Print Ad with Aroma Stick
Print Ad with Aroma Stick
Print Ad with Aroma Stick
