Feelings and Hearts (a Valentines day to remember)

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I have created this project based on a "stationery brand briefing".

The description for this project:

We need to design a young and playful stationery line for our Valentines Day Collection. It would include love hearts and fun elements to remind people we are all love.

Specifications:

CMYK colour mode, layered file, bleed 0.25" each side

- A Remember list Pad size 5"x10.5" (please include the words Remember list)

- Notes Block 6" x 8"

- 2 memo pads 4"x 4"

- Wrapping paper

- a couple of notebooks (A4 or A5)

I started this project with simple elements playing with lineart only, no colour palette at first. After choosing all the elements (assets), I then picked a colour palette. It was the first time I worked this way (I don't usually work with a strong lineart or starting with no colour palette), and I absolutely loved the challenge, getting my brain to work in a different way, having different possibilities made this project a special one.