Kirby's Radiator Service has been family owned and operated since 1948 in the Six Points Urban Village in Fort Worth, Texas. The Challenge Kirby's was selected as the first business to undergo an exterior update as part of the revitalization program for designated urban villages in Fort Worth. The businesses will all need to feature an urban deco theme as part of the exterior remodel. We were brought in to partner with the business owners on meeting this challenge. The Solution Design a new exterior brand identity that would use the original neon sign as our inspiration for the design and development work we completed for this project. The sign is being refurbished and when it is placed back on site, it will compliment our efforts.