Reulay | Brand Identity & Web

Branding


ABOUT REULAY

Reulay is an immersive virtual therapeutic platform that uses AI-driven machine learning to provide personalized programs. Designed to reduce stress and anxiety, the experience can be an effective solution for businesses, sports organizations, and first-responders. 

Our rebrand centered on three key elements that reflected the company’s values: Mind (brain-based science), Body (reducing stress and anxiety), Soul (compassion for humanity). These three pillars are expressed directly in the company’s geometric “R” brandmark, brand voice, and imagery. Art direction was inspired by nature, one of the main therapeutic experiences of the platform.  

CREDITS

Services: Brand Identity, Strategy, Art Direction, and Website Design
Art Direction & Brand Design: Spencer Woolcott, Saxon Campbell
Branding Studio: Hello Comrade
Website Development: Reulay

Reulay.com (new site launching soon)


Reulay | Brand Identity & Web
Published:

Reulay | Brand Identity & Web

Reulay is an immersive virtual therapeutic platform that uses AI-driven machine learning to provide personalized programs. Designed to reduce str Read More

Published: