A l l i n i
Bar - restaurant.
Customer - Konstantin Nabokin
A task:
The logo had to be soft, smooth, dynamic. It was necessary to emphasize the interior of the future restaurant - namely, minimalism, arched vaults.
The color scheme was developed by me, including the future color scheme of the interior.
Shortened version of the logo.
It is a combination of the most recognizable letter N and an element of the letter I.
A shortened version of the logo is used on coasters for glasses, in the interior of the bar. In flyers. The abbreviated logo serves as a simpler communication with the consumer, in navigation or a mobile application.
Consumer
The main segment of the consumer - people are much higher than the average income, but at the same time family. With traditional values, with children.
Therefore, I chose a more massive logo style, which is perhaps not very typical for bars. Family nature was emphasized by smooth lines.
