Tallo is a local brand of cold-pressed juices produced in Buenos Aires, Argentina. The graphic idea represents a flower or a fruit instead of the stem itself (Tallo), which brings naturalness to the brand.
The colors of these juices are vibrant and pastel at the same time. The labeling palette vibrates in both directions, to create a fun environment focused on highlighting the main color of the juice.
In addition to a bold geometric logo, the design contains small lineal illustrations to represent the ingredients. This aesthetic is a reference to the drawing of the daughters of the brand's creators.
Client: Tallo
Packaging Design: PAZ MIAMOR
Team: Gastón Garcia Aja / Mauricio Gallegos
Photo: Rocío Fernandez Charro
Insta / @pazmiamor
2022
Buenos Aires, Argentina
