Project Challenge: Design a wordmark that fits the brand identity for Villa Toscano, a fictional high-end restaurant. Then, create the restaurant menu.
Solution: Utilizing information on the project sheet, I emphasized the idea that Villa Toscano serves pure Tuscan food and has a welcoming ambiance within my wordmark. The simplicity relates to how simple the ingredients are within their food, and the use of line in the wordmark adds a feeling of connectedness. This identity is further echoed within the menu, which is a clean and structured representation of the food and service.
Brand identity inspiration photos sourced from different internet locations