Hockey Night In Canada 2020 Refresh Pitch
In 2019, Sportsnet was working on their biggest network package for 'Hockey Night In Canada'. One of the initial concepts explores the statistics of the game. Before getting into the actual style, I tried to come up with interesting compositions with rudimentary shapes in grayscale to isolate and highlight important information. Once the composition was decided, I extruded the graphics in 3d to add depth. Then added details using various statistical graphics related to the game of hockey.
STYLE FRAMES
2D VARIATIONS
LOGO REVEAL
