This project is fictional and was done for the Packaging Design 3210 class at Kwantlen Polytechnic University
The Challenge
The Challenge
Steveston Brewing Company (SBCo) is a brand new craft brewery located in the historic Steveston fishing village in Richmond, British Columbia. The challenge is to create two limited edition beers that will be released during the brewery's grand opening.
The Solution
SBCo plans to release two special and limited beers, Riptide: Blood Orange Wheat Ale and Maelstrom: Mint Chocolate Stout to the public to celebrate the craft brewery’s opening. The two features similar label theme and design referencing the handcrafted look and feel of 19th century and Victorian era labels to differentiate itself from other beers in the local market.
SBCo plans to release two special and limited beers, Riptide: Blood Orange Wheat Ale and Maelstrom: Mint Chocolate Stout to the public to celebrate the craft brewery’s opening. The two features similar label theme and design referencing the handcrafted look and feel of 19th century and Victorian era labels to differentiate itself from other beers in the local market.
