BRIEF:

A collection of embroideries to meet the needs of the client who is an experimental, traditional and environment lover as well. To develop and create swatches for the same.

ANALYSIS:

There is a very critical situation of the pandemic with everybody trying hard to prevent its increase. In the health sector, people are researching and experimenting for vaccines. Whereas the government is trying hard with its rules and regulations to prevent the outrage of the pandemic.
Though there is an effort to bring back everything to normal still there are some compromises to be made, like cricket and Olympic matches occurring without audience and public
As the world went into lockdown the State of the environment improved at a drastic rate, but that was very temporary. After this period of lockdown again the stress on the environment will increase.
Hence the topic chosen shows the beauty of nature and the urge to protect it.
The designs from the brand and the designer are very ethnic in nature and their main motive is to promote the Indian culture and the textiles.