SHEAR JOY MOBILE PET GROOMING
Objective: Joy purchased a new van for her mobile pet grooming business, and needed some fun new graphics for it! She provided some photos of her old vehicle, which is the yellow one shown below. I soon realized that with this new van design, we should also provide a new logo to really refresh the brand.
The challenge was to create the new logo and design graphics for the van that were similar enough to the old branding, but also revamped enough to feel like a shiny new look.
Joy's new van has a bright teal interior which she wanted us to match for the graphics. We matched to a Pantone color and once the logo was finished, the van graphics fell into place!
New Logo:
OLD Van Design:
NEW Van Graphics!
