“Berdagang Ayo Berdagang” Campaign Key Visuals
GudangAda Studio Team:
Yuanita Agata, Rionaldo Sandria, Gestha Aru Kumbara, Ranu Mufidiana, Anggita Rihardian, Yoni Eka Saputra, Sukriyadi
Digital Artist
Ferdi Rizkiyanto
Short Intro & Brief
GudangAda is an online wholesale marketplace that makes it easier for wholesalers and retailers to grow their businesses, all in one platform.
GudangAda new campaign (for 2022) is “Berdagang Ayo Berdagang” which mimicking of Indonesian Dangdut Legend song called “Bergadang”. This concept was taken based on research that retail/traditional traders really like dangdut songs, and GudangAda uses this to be able to convey messages more specifically. The campaign consist of TVC and key visuals for various digital and print applications.
Below are the digital imaging work for GudangAda key visuals
Details
Horizontal/Landscape Layout Applications
Thank you!