OASIS YCN AWARDS BRIEF 2014

 

My response the the brief which asked to display Oasis key messages in store.

Ally is a personality given to Oasis by me, she is every girls best friend and a shopping partner.

Shes like your mirror mirror on the wall.

the handheld mirrors around store give all the messges as well as the touch screen dressing table which allows customers to order clothing, find sizes, buy gift cards and look for fashion inspiration.

 

I also took Ally digital with a fashion blog and a outfit of the week on the website.