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  • About

    About

    Brand Strategy and Visual Identity for a Law Firm.
    Published:
Experts on intellectual property and new technologies.
G & L is a law firm based in Paris, founded by Guillaume Gomis & Julien Lacker. The firm is known because of their great experience in the fields of intelectual property and new technologies.
The brand strategy was based on three well defined objectives:
Build a simple, sober and recognisable brand, which represents the founding partners and their activity.
Distinguish the law firm from their competitors and transmitting the image of a modern company.
Respond to the values of reliability, trust and professionalism that a law firm must transmit.