O B J E C T I V E
To revamp Kool Kanya - a women-only learning community on Instagram
T A S K S I L E D
Led the redefinition of the look and feel
Cracked the tone: relatable with a dash of irreverence
Built expertise in corporate humour
Started satire
Monthly themes with digital covers
T H E F E E D
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3de5a4155576793.6358f29f5e850.png)
T O N E O N I N S T A G R A M
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7eb9f6155576793.6367b53412524.png)
E V E N T A N N O U N C E M E N T S O N I N S T A G R A M
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9509d8155576793.6358f29f5f915.png)
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/428fff155576793.6358f29f609f0.png)
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0f4497155576793.6358f29f5d7a3.png)
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c0f4f1155576793.6358f55973bf9.png)
B L O G S O N I N S T A G R A M
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e5b4db155576793.6358f29f5c6fb.png)
![content creator design Digital Art social social media writing](https://mir-s3-cdn-cf.behance.net/project_modules/1400/196c0b155576793.6357983b6511f.png)
Credits:
Freelance Art Director (for Kool Kanya redesign): Rebecca Daniel
Creative Lead - Content and Community: Maryann Rodrigues
Senior Writer - Social media and Community: Nruthya Johnson
Social Media Managers: Sanjana Bhagwat, Mallika Verma
Graphic Designers: Shivam Srivastava, Sukhada Raj, Surbhi