This was a self generated brief:

 

The brief is to promote a range of new dark chocolate flavours for Divine Chocolate. The promotion must highlight the fact that Divine is fair trade as well as help raise the sale of their dark chocolate. The new dark chocolate range will be sold in supermarkets so its shelf presence must be taken into consideration; another consideration is how the packaging will promote the products.

 

In response I focused on the packaging and how that can reflect the chocolate content, I then took forward elements of the design and implemented them in to two promotional poster designs.