United Flavours of Ice Cream was a campaign that brought together three local ice scream producers in Demmers Teahaus Cluj-Napoca. The brief was to create a colorful visual identity for the campaign that celebrates unity and diversity. I came up with a light color palette that also expresses the sun and fun of summertime.
The created visual was applied to two posters, a menu and to social media.
The original pictures:
