Resch Hudsen
Designer Clothing Brand
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San Francisco
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I had the pleasure of working with Natalie Anderson, owner of Resch Hudsen, a designer clothing brand. She came to me for help with her signature style.
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First I made a logo for her. Attention to the smallest details, a modern look and maintaining harmony in typography. This was my mission. I created an individual visual style that reflects the features of the brand. The letters are designed in a special style to reflect the mood of the brand. This gives the logo a deeper meaning.
Services:
Visual identity
Package
Art direction
The next step was packaging for clothes and accessories. I decided to add texture waves that show the diversity of what Resch Hudsen has to offer. In the end, I ended up with minimalist corporate identity elements that reflect the values of the brand itself. The packaging looks bewitching and unusual.
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The last thing to do was to advise the brand staff on how to develop the corporate identity further.
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Kirill Williams is an art director and brand designer.