The mobile network company TIM asked me to produce a campaign developed by the digital agency Alkemy promoting the 4G LTE network. 
 
They come up with the idea of using a winter theme such as a snowball fight to represent data moving fast from people to people.
 
This video is part of an installation of a videowall plus 4 secondary monitors part of the TIM shop area in the airport of Rome, Italy. We also di several accessory videos featuring the products and the plans.
 
We shot the actors over a green screen throwing a tennis white ball, then motion tracked the ball and replaced with CG.