Khong Guan - Unfolding Legacy TVC
Khong Guan is a traditional biscuits brand in Singapore and had been with us for many generation.
Our concept for the TVC is make awareness of the brand,
and also to pass down tradition throughout the generation, our tagline Unfolding Legacy.
In the TVC audience will watch the olden days and how Khong Guan had been with us and also adapt in different areas.
The motion graphics are being stylize which we hope to attract the youngster with graphics and catchy beats.
Client
Khong Guan
Awards
Crowbar 4As 2013 - Silver Award in Advertising & Animation
Adobe Design Achievement Awards 2013 - Semi-Finalist
Music
Beachniks - Romeo Chang
