Yuchen Zhao's profile

《Courage Cookie》from Yuchen Zhao

“Courage Cookies” 

by Yuchen Zhao

Graduate student packaging design graduation project。

Inspired by Samuel Beckett's Mantra. "Try Again. Fail Again. Fail Better."  and Adler's psychology book "The Courage to be Disliked".

Just like a cookie to replenish energy when hungry and tired, I hope "Courage Cookies" can provide encouragement and motivation to those who need it.

The project aims to use visual representations to help people understand and engage with Adler's psychological theories and thus help them solve their problems and confusions in life.

The project is composed of nine separate illustrated short stories to show some problem solving ideas and methods, and with a portable accessory can be placed in the user's daily location to provide long-term reminders. The project illustrations use some humor to help reduce the psychological stress of the plot.

The project was not actually printed or produced because of the epidemic.
《Courage Cookie》from Yuchen Zhao
Published:

《Courage Cookie》from Yuchen Zhao

Published: