3D Mish Mash

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Task

Create a logo in two variations (main and abbreviated versions) for the 3D Mishmash project.

О проекте

The project is related to organizing group meetings where participants collectively create a fairy tale.

These events are aimed at allowing participants to enjoy social interaction, teamwork, and bringing their creative ideas to life. As a result of their work, participants receive a shared text of the fairy tale and an illustration in the form of a comic.

Name

3d Mishmash

Tagline

creative workshops

The logo should be easily readable, memorable, and unique. It should reflect the project's uniqueness and creative freedom. When engaging with the logo, it should evoke a sense of magic, creativity, warmth, coziness, and friendly communication. The feelings generated by the logo should not regress to childhood. It should emphasize preferred images: interaction, inspiration from other project participants, creative impulse, teamwork, friendly communication, and the creation of a collaborative work from individual parts.

Client: 3d Mishmash

Designer: Maria Morudo

Instagram

The basis of this concept lies in transforming the letters 'i' and 'a' into an image of a key. The key serves

as a symbol of unlocking the energy of creativity, a symbol of secret knowledge, and freedom of choice.

In general, the logo's shape resembles a castle, which is also a reference to the fairytale and magical

theme of the project.

A rounded, sans-serif font was chosen, which adds softness, warmth, and friendliness to the logo.

he logo can be placed not only on a light but also on a dark background without losing its readability

and recognizability.

Client's feedback on the project:

Maria, I really wanted to give some feedback. I've been putting this off, and I don't want to delay it anymore. There will be another post, but it will come later. However, I'd like to express my thanks right now. I am pleased with the personal touch in your work and the attention to detail.

On one hand, my request was for a logo, and it was delivered at 200%. Some people perform tasks mechanically. You pay them, and you get what you asked for. Then there are individuals who are passionate

and send impulses in return. This is exactly the case here. I asked for a logo, but I also received a fantastic idea

or my project. You managed to capture its essence and provide a push for further development. That's exactly what I was seeking.

A person who can look at what I'm doing differently without altering the core of it. I'm a designer; I used to create logos myself and work with graphic editors. But what I needed was a fresh perspective and your understanding of beauty. A logo isn't just mechanics; it's also about ideas and aesthetics. Thank you so much for that.

The abbreviated version of the logo is created based on the key symbol and a part of the project's name, "3D."

It can be used both with and without the descriptor without losing the uniqueness of the symbol.

The abbreviated logo version is used for avatars on social networks and in emails. It's employed as a watermark on photographs, on printed and promotional materials where there's limited space for the full-sized logo,

as well as in the online space.