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    Kevin Voller is a professional freelance photographer who specialises in commercial beauty and fashion photography for campaigns and editorial. A… Read More
    Kevin Voller is a professional freelance photographer who specialises in commercial beauty and fashion photography for campaigns and editorial. A modern, stylish logo design was needed that represented both the photographer and the work that he produces. The inspiration for the logo comes from the theme of beauty that was present throughout the photographer's work. By experimenting with the initials 'K' and 'V' a simple, striking shape was developed, formed from the negative space between the two letters. The shape which resembled an angular precious stone or jewel was developed further in this direction to symbolise of the beauty of the product. The jewel icon was joined with a sleek primary serif font and accompanying secondary sans serif which together formed the elegant logo. The elements and themes of the logo design were continued through the promotional stationery and finally the jewel shape was used as a unique stamp intended to identify the photographer's work when shared across social media. Photography : Kevin Voller Read Less
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Kevin Voller Photography 

 
Kevin Voller is a professional freelance photographer who specialises in commercial beauty and fashion photography for campaigns and editorial. A modern, stylish logo design was needed that represented both the photographer and the work that he produces.
 
The inspiration for the logo comes from the theme of beauty that was present throughout the photographer's work. By experimenting with the initials 'K' and 'V' a simple, striking shape was developed, formed from the negative space between the two letters. The shape which resembled an angular precious stone or jewel was developed further in this direction to symbolise of the beauty of the product. The jewel icon was joined with a sleek primary serif font and accompanying secondary sans serif which together formed the elegant logo. The elements and themes of the logo design were continued through the promotional stationery and finally the jewel shape was used as a unique stamp intended to identify the photographer's work when shared across social media. 
 
Photography: Kevin Voller
 
 
 
Logo identity
 
 
Business cards
 
 
Brand icon
 
 
Photographic stamp
 
 
Branding choices
 
 
Logo identity - variant
 
 
Logo identity - variant
 
 
Photographic stamp
 
 
Concept origin
 
 
Photographic stamp
 
 
Icon structure
 
 
Icon - early concepts
 
 
Icon development