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Identity for Nikki Bermas
Nikki Bermas is a young professional from Los Baños, Laguna who’s thinking of starting her own blog.
From the start, I wanted her initials to be her mark. The major obstacle for me was how to make the “NB” into something fun, but still clear and distinct. After a lot of hours and sketches, I chose an “N” set in a certain type, and developed it as a sideways “B.” To underpin this, I made the initials to work on all four sides.
She chose the hot pink color.
The type I selected is an almost geometric san serif type, to counter the look of the mark.
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