This concept is how to make India's biggest water purifier brand website more rich and more logical.
The innovation comes in the design :
0) Resposive design layout.
1) The header where only related and important things are kept while normal user is chosing "Buying" Option.
2) Footer : includes traditional footer which includes important and relevant numbers and extra search bar.
3) Customisation of Product : Step by Step procedure keeping important and relevant questions from User Research and Study. Helping user to choose different products as per the requirement.
