Transform small urban fragments, expand consolidated centers, raise awareness, bring a new concept and also change the routine of people. At Prudente de Moraes Street, central area of Curitiba, Brazil, a small service door that was previously unused by the restaurant next door, was potentially seen and turned into business. Inspired by the simplicity and minimalism of Japan, the coffee’s architectural project seeks to highlight the coffee from the other buildings next door, verticalizing the façade so that, even narrow, it has a stature. The small interior of 3m² was the big challenge, as not only did it not allow many layout possibilities, but the position of the espresso machine was crucial. Cosmopolitan and timeless, The Coffee is not just an architectural proposition, it is an experience, a new way of customer service and a new way of interacting with the public highway.
