I design this when I was a student at Universidad de Monterrey in 2010. The idea behind Cratica started when a firend and I realized the need that the University had for design work, they outsourced all the work to other local agancies. With a bunch of talented students this seemed kind of ironic so we tought a Design Studio inside the University run by teachers but with students doing the work, was a good a idea. 

We liked so much the idea that it bacame our thesis - we eded up with a Buisness Plan, layouts for the space and of course the identity.