Sophomore
Sophomore is an entity that aims to support music artists and labels through storytelling, management, consulting, and events.
The logomark is derived from a kinetic loop, symbolizing the vertical contraction of the three 'O's present in the word Sophomore. Regarding the wordmark, it employs an extended typeface to accentuate its horizontal length while minimizing the rounded aspect of the word.
The splitting effect in both the logomark and the wordmark symbolizes the diverse fields in which Sophomore operates, while also evoking the graphical representation of an audio waveform.
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Set in MIU MIU by Flavien Minson | TWK Everett by Nolan Paparelli
