Para Garnier, contamos com um dos maiores nomes do país: a embaixadora Iza para estrelar a campanha.
For Garnier, we had one with the country's biggest names: the ambassador Iza to star the campaign.
Criamos dois cenários distintos no set com tons de verde em evidência e diferentes mobílias, objetos e texturas. O primeiro foi um laboratório científico com lavatório composto por tubos de ensaio e suportes de acrílico na cenografia. Já o segundo foi o lounge da IZA. Nele, ela dá dicas, fala sobre os produtos e claims da marca.
We created two distinct set designs with shades of green in evidence and different furniture, objects and textures.
The first was a scientific laboratory with a lavatory composed of science tubes and acrylic supports in the scenography.
The second was the IZA lounge, where she gives tips, talks about the brand's products and claims.
The first was a scientific laboratory with a lavatory composed of science tubes and acrylic supports in the scenography.
The second was the IZA lounge, where she gives tips, talks about the brand's products and claims.
