Intra is a real estate development project based in el barrio de Santa María la Ribera in Mexico City, a neighborhood well known during the 1920’s for giving home to actors, painters, poets, politicians and anyone who was anyone during that time.

 

The identity pertains a dual sense given by the name “intra” Latin for inside and the barrio’s name, Sta María Ribera. Intra reflects a dynamic and modern feel to the brand while the name of the Barrio is presented reflecting its historic and cultural side. As the system unveils we realize that the identity of the Barrio lives inside the people, their stories, their streets and culture.

 

intra es un desarrollo inmobiliario ubicado en Santa María Ribera una de las colonias mas sobresalientes del México de los años 20s que dió hogar a intelectuales y políticos reconocidos en esta época.

 

La identidad de intra presenta una dualidad que mantiene el sentido de barrio de Santa María Ribera en forma tradicional a la vez que presenta un producto innovador bajo el significado en latín "del interior", intra es al interior porque esta colonia se vive y conoce a través del interior de sus calles, su cultura y su gente.