Real estate rental app with extra service focus
Interactive Design's regular clients run successful business and have been growing in a planned way for many years. Our contribution to their business is the creation of effective products. Very often we are thanked for this with recommendations, and this is just one of those cases. We were approached by a company from the UK who wanted to expand into a new market with their apartment rental iOS / Android app. Usually we're focused on fintech but this was really tempting ;)
We were asked to develop an intriguing feature so that users could circle the place of interest directly on the map and get search results within the highlighted area. As you might have guessed from our previous work - we like to offer an improved experience.
We were asked to develop an intriguing feature so that users could circle the place of interest directly on the map and get search results within the highlighted area. As you might have guessed from our previous work - we like to offer an improved experience.
Turning an idea into clear documentation
Previously our guys built only real estate rental websites using Wordpress and WooCommerce, and we had no experience in creating similar apps, so of course we started with the discovery milestone. We researched the mobile real estate rental industry, all major competitive apps, user profiles, and competitors' marketing techniques. The analysis of the obtained data allowed us to create product documentation and get our vision approved by the customer.
Leaving only the strengths
We began to develop the data structure of the application, the user interface wireframes, the user area, and the owner area. We discovered the most questionable solutions of competitors and used only best practices to create high-fidelity wireframes.
The product turns into precise forms
When creating the user interface, we were guided by two principles: intuitiveness and uniqueness. We did not want to make another clone of Airbnb, because the application was not focusing on the additional services provided to renters. The app's identity is emphasized by its monochrome screen interfaces, which are contrasted by attractive interior photos. This solution was chosen by the client as the top design among all the concepts.
The nimble don't rust 😉
Many companies, focused only on their niche, become trapped by their own templates. This happens when an unchanging team develops one product for a long time or creates similar products on the conveyor principle. Interactive design is a team of creative professionals and our goal is to continue creating effective products with awesome interfaces that are used by millions.
If you have an idea that needs a unique vision, we will approach your task with a clean mind. Contact us and launch your project!
If you have an idea that needs a unique vision, we will approach your task with a clean mind. Contact us and launch your project!
