FRESHLIGHT X SCHWARZKOPF
Design Test 2022
Mood Board
For creating these designs, I took ideas and inspirations from these photos and also from the Harajuku Kawaii Style. I want it to look clean and simple but with a Harajuku pop culture vibe added to it. I design these to match the target's age range which is between ages 18 to 30 female.
ELEMENTS
For the elements the font I used is Fredoka One to make it more cute and somewhat has a Japanese style to it. Also I applied a colorful palette that matches the vibe of my mood board.
KEY VISUAL & SOCIAL POST
PRODUCT THUMBNAILS
