Santiago Nicolas Smud's profile

Batacazo - Brand Identity

InDesign
Branding


Batacazo is a sandwich shop with a nostalgic traditional spirit but from the present. It does not seek to reproduce the old but to reinterpret it, modernize and bring that universe to today.

For the visual identity we gave life to the classic porteño sandwiches personified by typical characters of the Río de la Plata. These accompanied by a disruptive graphic system to generate a balance between classic and modern.   



​​​​​​​Client: Batacazo
Agency: Santiago y Nicolás
Art and Creative Direction: Nicolás Smud

Brand
Brand Design: Nicolás Smud
Graphic Design: Delfina Lopez Davio

Ilustrations
All Characters: Nahuel Rollan

Architecture 
Julieta Kompel and Ohio estudio


Brand Photos: Gixa estudio and Vidriera foto
Special thanks: Julieta Kompel, Pablo Kompel and Nicolás Kompel
Batacazo - Brand Identity
Published:

Batacazo - Brand Identity

Published: