As the graphic designer for Render Company, I made a conscious effort to keep the visual identity simple and minimalistic. This approach was intentional, as I wanted to ensure that the company's focus remained on what they do best: delivering photorealistic and effective 3D presentations. With the belief that "a photo speaks more than a thousand words," I chose to highlight the company's work through high-quality imagery and visual storytelling. Rather than relying on complex design elements, I ensured that each image used throughout the website served as a visual representation of Render Company's capabilities. By taking a minimalist approach, the photos were able to tell the story of the brand and showcase the company's skills and expertise. Overall, the visual identity I created for Render Company is sleek, sophisticated, and most importantly, lets the company's impressive work speak for itself.
