SMOOTH OPERATOR
Brand Identity and App Design for a Mocktail Lounge inspired by the music of the Sade.
Brand Identity and App Design for a Mocktail Lounge inspired by the music of the Sade.
Bringing neon lights to the jungle! Smooth Operator is a smoothie bar by day and mocktail jazz lounge by night. Inspired by the soulful music of Sade– it takes a modern, fruity, tropical twist on old school jazz and funk lounges. Bringing together good people, good music, and nourishing plant-based mocktails.
The design is inspired by the Chicago and New York jazz scene from the 80s and 90s, highlighting the connection with 'neon sign' style typography and a mic to represent live music. Each mocktail is named after a famous Sade song title and uses neon fruit elements mixed with tropical plants.The app is designed to feature the curated SO playlists, social media, recipes, reservations, and events calendar.
