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整点彩蛋|茶未Charvy茶饮品包装设计

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Illustrator



项目|PROJECT:茶未Charvy
策略|strategy:贱贱
设计|Design:十三
渲染|3D:章吉
年份|Year:2022

随着健康生活方式的普及,零食和各类饮品也已不再只为了满足充饥解馋或降暑解渴,「茶未」看清消费决策变更的大趋势下,在茶饮赛道上进行聚焦,打造“轻养生”茶饮品牌。更加贴合年轻人的养生需求,引领第一代饮茶文化和生活方式,轻松养生健康饮茶。

With the popularization of healthy lifestyles, snacks and various drinks are no longer just to satisfy hunger or quench summer thirst. Foreseeing the general trend of changes in consumption decisions, "CHARVY" focuses on the tea drinking field to create "Light Health" tea brand. It is more in line with the health needs of young people, leading the first generation of tea drinking culture and lifestyle, aim to make everyone drink tea easily and healthily.


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整点彩蛋|茶未Charvy茶饮品包装设计
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整点彩蛋|茶未Charvy茶饮品包装设计

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