NESS
Branding - Content
Surrounded by a pool of talent, Ness relies on Bonhomme to work from scratch on its graphic charter. The studio delivers all graphical assets, from the logotype to the brand identity codes.
LOGOTYPE
Ness designs for its clients audiovisual works enabling their creativity, exposure rate and performance. In order to embody this brand positioning, Bonhomme adds an "underscore" to the logotype, allowing to insert adjectives that define the brands' ambitions: creative-ness, brave-ness, great-ness...
BRANDING
In order to replicate Ness brand positioning inside its graphic charter, we conceive visual codes inspired by architecture magazines from the Fifties. Lines give structure to the communication supports that are animated by soft colors. They are strengthened by a modern typography borrowing its codes from the international style.
CONTENT
Bonhomme produces a tailor-made video signature for Ness to be placed on its social media publications. We animate Ness graphic charter elements through motion design.
