A project done at Breckenridge Design Group for Westfield Conession Management to develope a theme and create an RFP binder package for LAX airport. I created multiple binder cover options to represent the clients wish to see designs based on collage and whitespace while also keeping with our theme of “yourLAX”. The final design was based off of number one.
The chosen design altered and re-worked to fit the clients text and imagery requests and changes. I created the new line drawings to work with the layout and used new photos requested by the client. I chose to give the front and back covers the feel of Los Angeles during the day and night, respectively.