Art Direction & Layout
Jockey Scrubs · Seasonal Catalogs
Background
As the seasons changed, I met with Jockey brand managers to set seasonal marketing goals, and to plan photo shoots for business-to-business Jockey Scrubs catalogs and brand images. As art director and graphic designer for these projects, I planned shot lists, and art directed location and studio shoots. Working within Jockey's branding guidelines, I then laid out each new catalog, and worked with the client to carry each layout to print.