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Page 3 bird - British Antarctic Survey
This is a campaign that runs every year to attract Builders, Plumbers, Electricians, Carpenters and Chefs to go and work for BAS in the Antarctic. We wanted to relate to the Tradespeople, get in their minds. A fully integrated campaign was produced included press adverts, an ambient stunt involving an igloo, Page 3 of the Sun takeover, online media & website. It was also featured on the BBC News webpage.
Page 3 bird - British Antarctic Survey
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Page 3 bird - British Antarctic Survey

This is a campaign that runs every year to attract Builders, Plumbers, Electricians, Carpenters and Chefs to go and work for BAS in the Antarctic Read More
2
70
0
Published: